Publications: Perspectives Magazine:

On Social Media

Prospect Research Perspectives Magazine: On Social Media Social media is a HUGE cultural trend affecting fundraising and research. Are you familiar with the social media playing field and how it impacts fundraising and prospect research? In the On Social Media edition of Prospect Research Perspectives magazine, we give you the big picture on how social… Read More »

Prospect Research Perspectives

Some ideas require more space than a 500-word blog post can provide. Prospect Research Perspectives magazine provides the space to explore new ideas and trends affecting the field of fundraising research. Every fundraising professional – whether a researcher, gift officer or vice president – needs to know how to harness information to achieve fundraising goals…. Read More »

What About Women?

Prospect Development from a Female Perspective   This is a story about a female Prospect Researcher tasked with identifying and researching women prospects and donors at a community non-profit. There are trials and tribulations as she discovers that the publicly available resources information professionals employ in their day to day work lack robust details about… Read More »