Tag Archives: fundraising

Leading in Prospect Research: Book Writing Tips from Canada

by Liz Rejman Tracey Church and I share many things: a love of red wine, pride in serving Apra, and little fear in taking risks. We also have taught prospect research courses in Canadian post-secondary institutions using Cecilia Hogan’s book as the text. The key thing that Tracey and I also shared which ultimately led… Read More »

Likelihood to Give: An Exploration into the Fourth Dimension

by Mark Noll There is a fourth dimension beyond that which is known to Prospect Research. It is a dimension as vast as space and as timeless as infinity. It is the middle ground between research and cultivation, and it lies between the objective of a campaign and the attainment of such. This is the… Read More »

Technology Killed the Fundraising Star

by Mark Noll I heard you on the landline back in ‘93 Imparting all the big news at the university Did you think that this was how it’d always be? Oh-wah, oh! Fast forward to 2016… The carnage that was the crash of 2010 has long since settled in the world of fund-raising. Prospect research… Read More »

Lock the Doors: Here Comes the Consultant

Consultants serve a vital function in the world of fundraising. They are seasoned professionals with a wide expanse of knowledge that serve to direct non-profits to the proper course of how best to raise the most funds. From a development perspective, they are an essential piece of a successful campaign. From a Prospect Research perspective,… Read More »